PRIVACY POLICY – Empowered Equine Massage

Last updated: December 2025

Empowered Equine Massage (“we”, “us”, “our”) is committed to safeguarding the privacy of our website visitors and clients. This Privacy Policy explains how we collect, use, store, and protect your personal information in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.


1. Who We Are

Business name: Empowered Equine Massage
Owner: Laura Bland
Location: United Kingdom
Website: www.empoweredequinemassage.co.uk
Email: [email protected]

We act as the Data Controller for the personal information we collect.


2. What Personal Data We Collect

We may collect and process the following types of data:

a. Information You Provide Directly

Your name

Email address

Phone number

Home or yard address (if required for appointments)

Horse details (name, age, condition, behavioural information)

Medical or veterinary history relevant to massage treatment

Payment information (processed securely via third-party providers)

Any information provided when booking an appointment or contacting us

b. Information Collected Automatically

When you use our website, we may automatically collect:

IP address

Browser type and version

Pages visited and actions taken

Device information
This is primarily collected through cookies (details in our Cookie Policy).

c. Information from Third Parties

Booking platforms (e.g., Equigate or other scheduling tools)

Payment processors

Email newsletter providers

Social media interactions (e.g., Facebook, Instagram)


3. How We Use Your Personal Data

We use your information to:

Provide equine massage treatments

Contact you about bookings, cancellations, reminders, or follow-up care

Maintain accurate treatment records

Respond to enquiries

Send newsletters or marketing communications (only with your consent)

Improve our website

Comply with legal requirements (e.g., insurance obligations)


4. Legal Bases for Processing

We rely on the following lawful bases:

Contract: To deliver services you have booked.

Consent: For marketing emails or non-essential cookies.

Legitimate Interests: For business administration and improving services.

Legal Obligation: Insurance, tax, or health and safety requirements.

You may withdraw consent at any time by emailing us or using the unsubscribe link in emails.


5. How We Store and Protect Your Data

We store data securely using:

Encrypted cloud storage

Password-protected devices

Secure booking platforms and payment processors

We keep treatment records for a minimum of 7 years to meet insurance and legal obligations.


6. Sharing Your Data

We never sell your personal data.

We may share information with:

Booking platforms (e.g., Equigate)

Email newsletter software

Payment processors

IT and website hosting providers

Professional insurance providers (only if required)

All third parties are GDPR-compliant.


7. Your Rights Under UK GDPR

You have the right to:

Access your data

Correct inaccurate information

Request deletion (“right to be forgotten”)

Restrict processing

Object to processing

Withdraw consent

Request data portability

To exercise your rights, contact us at: [email protected]


8. Data Retention

We keep:

Massage treatment records: 7 years

Booking information: Up to 2 years

Email marketing data: Until you unsubscribe

Website analytics: 26 months (or according to tool settings)


9. Children’s Privacy

Our website and services are not intended for minors.
We do not knowingly collect children’s data.


10. Changes to This Policy

We may update this policy from time to time. Updated versions will be posted on this page with a new “Last updated” date.


11. Contact Us

For privacy-related questions or data requests:

Empowered Equine Massage

Stanage Road

Sileby

LE12 7QJ
Email: [email protected]
United Kingdom