PRIVACY POLICY – Empowered Equine Massage
Last updated: December 2025
Empowered Equine Massage (“we”, “us”, “our”) is committed to safeguarding the privacy of our website visitors and clients. This Privacy Policy explains how we collect, use, store, and protect your personal information in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
Business name: Empowered Equine Massage
Owner: Laura Bland
Location: United Kingdom
Website: www.empoweredequinemassage.co.uk
Email: [email protected]
We act as the Data Controller for the personal information we collect.
2. What Personal Data We Collect
We may collect and process the following types of data:
a. Information You Provide Directly
Your name
Email address
Phone number
Home or yard address (if required for appointments)
Horse details (name, age, condition, behavioural information)
Medical or veterinary history relevant to massage treatment
Payment information (processed securely via third-party providers)
Any information provided when booking an appointment or contacting us
b. Information Collected Automatically
When you use our website, we may automatically collect:
IP address
Browser type and version
Pages visited and actions taken
Device information
This is primarily collected through cookies (details in our Cookie Policy).
c. Information from Third Parties
Booking platforms (e.g., Equigate or other scheduling tools)
Payment processors
Email newsletter providers
Social media interactions (e.g., Facebook, Instagram)
3. How We Use Your Personal Data
We use your information to:
Provide equine massage treatments
Contact you about bookings, cancellations, reminders, or follow-up care
Maintain accurate treatment records
Respond to enquiries
Send newsletters or marketing communications (only with your consent)
Improve our website
Comply with legal requirements (e.g., insurance obligations)
4. Legal Bases for Processing
We rely on the following lawful bases:
Contract: To deliver services you have booked.
Consent: For marketing emails or non-essential cookies.
Legitimate Interests: For business administration and improving services.
Legal Obligation: Insurance, tax, or health and safety requirements.
You may withdraw consent at any time by emailing us or using the unsubscribe link in emails.
5. How We Store and Protect Your Data
We store data securely using:
Encrypted cloud storage
Password-protected devices
Secure booking platforms and payment processors
We keep treatment records for a minimum of 7 years to meet insurance and legal obligations.
6. Sharing Your Data
We never sell your personal data.
We may share information with:
Booking platforms (e.g., Equigate)
Email newsletter software
Payment processors
IT and website hosting providers
Professional insurance providers (only if required)
All third parties are GDPR-compliant.
7. Your Rights Under UK GDPR
You have the right to:
Access your data
Correct inaccurate information
Request deletion (“right to be forgotten”)
Restrict processing
Object to processing
Withdraw consent
Request data portability
To exercise your rights, contact us at: [email protected]
8. Data Retention
We keep:
Massage treatment records: 7 years
Booking information: Up to 2 years
Email marketing data: Until you unsubscribe
Website analytics: 26 months (or according to tool settings)
9. Children’s Privacy
Our website and services are not intended for minors.
We do not knowingly collect children’s data.
10. Changes to This Policy
We may update this policy from time to time. Updated versions will be posted on this page with a new “Last updated” date.
11. Contact Us
For privacy-related questions or data requests:
Empowered Equine Massage
Stanage Road
Sileby
LE12 7QJ
Email: [email protected]
United Kingdom